Child Studio has collaborated with the British eyewear maker Cubitts to create the brand’s first store outside of London. Located on the English coast in the heart of Brighton, the site has provided a rich source of inspiration for the designers, who drew on the modernist heritage of the seaside town to create a layered and tactile environment with a touch of nostalgia.
The design duo was inspired by Martin Parr’s iconic series
‘The Last Resort’ featuring photographs of the beachside ice cream parlour and its eccentric patrons. Muted blue walls, geometric aluminium shelving and cherry wood cabinets pay homage to the quintessentially 70’s aesthetic of those images. The concrete floor was painted a vivid yellow shade, creating a contrasting backdrop for the sunlit interior.
“The interior aims to capture the nostalgic charm of the English seaside resort towns, with their amusement arcades and kiosks unchanged since the 1970s and 80s as if frozen in time. The pastel tones and bold simplicity of those settings bring back childhood holiday memories,” said Child Studio’s Che Huang and Alexy Kos.
Related: Retrosuperfuture Store by Andrea Caputo in New York City.
