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摘要(系统识别):
covestro
DESIGN CONSULTANCY PROPOSAL
MMOSER,ASSOCIATES□
MMOSERASSOCIATES日
CONTENTS
INTRODUCTION
SECTION1
CONCEPT STORY
STRATEGY
SECTION3
THE EXPERIENCE
SECTION 4
THE PLANNING
SECTION 5
DIGITAL INTEGRATION
SECTION 6
CHANGE MANAGEMENT
SECTION7
APPENDIX
THE DIGITAL
WORKPLACE CULTURE
INTRODUCTION
How do we measure the success of workplace design?
How do we define an ECOSYSTEM for work?
It's no secret the workplace as we know it is
We believe in creating space that empowers people to
changing.For many businesses,it has already
do great work.Underlying trends of human behavior.
changed.Our traditional metrics for design
technology,cultural and generational needs create
must also change.Digital technologies have
paradigm shifts in the workplace,and a stronger need
forced us to think about its seamless
understanding of what work needs to be done,how or
complete workplace solution now heavily relies
where it happens(or oould happen)and the type of
on both an ONLINE (digital interface)and
fumiture,lighting.materials,and technologies needed
OFFILINE(physical space)framework.
to support that work.A true ecosystem of space
supports all facets of work,to allow for CHOICE
How are we PUSHING BOUNDARIES in design?
This idea is about inspiring having an inspiring workplace
is to foremost generate a staff and visitor experience-
that cultivates an innovation-focused atmosphere.This
driven design that aligns with the business brand now
8
and the nearfuture.
We provide an in-depth knowledge of aligning
Survey rated as a top trend in business today:
business culture,digital
44%
Flexible Workplace Arrangements
interior architecture into a complete framework of
design.
This document is an initial platform for discussion.
Here we present our design thinking capabilities in
project and change management for
34%
Mobile Cloud Technology
There becomes less need for local software and
Making the new COVESTRO
workplace a brighter place
is integrated in a story rich with..
connection,
vision,
SECTION 1
perspective,
impact,
CONCEPT
purity,and
optimism.
STORY
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