KERRY JINLING HUATING | 召禾设计 | 2025 | 中国上海

KERRY JINLING HUATING | 召禾设计 | 2025 | 中国上海

KERRY JINLING HUATING
Project - Hospitality
2025 - SHANGHAI
Centuries ago, knots were used to record history. Many meanings are tied to knots in Chinese culture: the maintenance of one’s emotions; preservation of memories, even a symbol of inheritance.

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Emulating the knot’s primitive function, “marks” of classicism and elegance are sharpened by an otherwise subdueddirection. Tracking Chinese culture, from evolution to elevation, design became voyage. Threading a sense ofenduring value, we underlined our client’s brand ethos, faithful and loyal: wed to country and culture.

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